Contact: Tiffany Stronghart
American Academy of Cosmetic Dentistry
Vote For Your Favorite “Smile Story” and Help Change a Patient’s Life!

MADISON, Wis. (5/27/14)—Starting June 11, consumers will have the chance to pick their favorite “smile story” and help change the life of a dental patient though the “Smile Story Contest” presented by the American Academy of Cosmetic Dentistry (AACD).
The contest will give up to five finalists a new smile through makeovers with AACD member dentists and laboratory technicians.  AACD launched the contest earlier in April, and asked contestants to submit a photo and a written submission explaining why they would love a smile makeover. The entries will appear on for public voting. Up to 20 entrants will be selected as semi-finalists, based on the total number of votes received from the public. A panel of judges selected by the AACD will then determine up to five grand-prize winners.
Once the finalists have been chosen, AACD member dentists and laboratory technicians will help give the winners the smiles of their dreams—rewriting each patient’s smile story. Winners will be announced in September 2014, with a makeover reveal at AACD’s annual meeting, AACD 2015 in San Francisco, May 6-9.
“Recent AACD research has shown that the smile is one’s most important social asset,” said Barb Kachelski, AACD Executive Director. “Through the ‘Smile Story Contest’, we are not only changing patients’ lives, but we’re also spreading awareness about the benefits of cosmetic dentistry. Having a beautiful smile can instantly boost one’s self-esteem, resulting in job, relationship, and other personal successes.”
Entrants have until June 10 to submit their smile story. AACD member dentists and laboratory technicians have until June 30 to indicate their interest to help with a smile makeover. Visit for more information about participation.
The “Smile Story Contest” is sponsored by Ivoclar Vivadent’s “Smile to the Max” product.
About the AACD

The AACD is the world’s largest non-profit membership organization dedicated to advancing excellence in comprehensive oral care combining art and science to optimally improve dental health, function, and esthetics. Comprised of more than 6,400 cosmetic dental professionals in more than 80 countries around the globe, the AACD fulfills its mission by offering superior educational opportunities, promoting and supporting a respected credential, serving as a user-friendly and inviting forum for the creative exchange of knowledge and ideas, and providing accurate and useful information to the public and the profession.
For more information regarding the AACD, please visit, send an e-mail to, or call 800.543.9220.